PURE COLOR Burst of pure color. Pure pigments transform in an instant lip fusion. Full coverage in a weightless creamy texture for couture satin look and bare lip feel. Effortless glide for a high precision foolproof application in one swipe.
PURE CARE High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from Ourika community garden. Up to 16h protection & comfort feel. Softer and smoother lips with each application.
PURE COUTURE Expertly designed for every skin tone & attitude.
HOW TO APPLY
Step 1: Start with your cupid's bow and upper lip: starting at the center of the upper lip, use the tip of the bullet to shape the cupid’s bow and work towards the lip corners.
Step 2: The lower lip: for the lower lip, apply from the corners of the lip towards the center using the edges of the bullet.
